NEW IMAGE FOR ROMANIAN NATIONAL CUSTOMS AUTHORITY FROM CRATIMA AND XCELLENCEIT

Released on: September 20, 2007, 6:07 am

Press Release Author: Mihai Dociu / Cratima Interactive & Software and XcellenceIT

Industry: Internet & Online

Press Release Summary: Author: Mihai Dociu

Bucharest, Romania, 20th of September, 2007.

Cratima and XcellenceIT announces with great pleasure a new web site release:
www.customs.ro.
The project was achieved for the Romanian National Customs Authority (A.N.V.) and
was published online on 27th of August, 2007.

Press Release Body: Author: Mihai Dociu

Bucharest, Romania, 20th of September, 2007.

Cratima and XcellenceIT announces with great pleasure a new web site release:
www.customs.ro.
The project was achieved for the Romanian National Customs Authority (A.N.V.) and
was published online on 27th of August, 2007.

The web site succeeded to attract over 65.000 visitors after only three weeks from
it\'s launching, an impressive number and a fist success for the entire team of
Cratima and for one of the capital institutions of the state. This tremendous start
demonstrates that the prime objective of the project, building a professional
European web site for a state institution inside European Union, was accomplished.

The state institutions\' web sites are well-known to have a negative image in the
eyes of common Internet users and taxpayers, due to bad navigation and inadequate
presentation of information of public interest. In order to improve this image, the
team of Cratima approached this project with an attractive design and with a
functionality that helps the visitor to immediately reach the desired information.
For this approach Cratima used the latest web technologies available.

The new web site comprises information regarding A.N.V. \'s legislative library,
implementation of national and European custom regulations and custom authority\'s
responsibilities. Information regarding the rights and obligations of travelers
passing the E.U.\' border, can also be found in the web site. There is a Public
Information section that comprises information about new job opportunities at
A.N.V., public acquisition agenda, activity reports etc. At the same time, a section
for press releases was developed.

Due to the large volume of information of public interest that can be found in this
web site and due to its continuous updating (Eg. Legislative changes, fees changes),
the A.N.V. staff that is responsible for the administration of the information
published in this web site, has at its disposal a tool that facilitates this complex
process of continuous updating of content (CMS - Content Management System). An
administrator (editor-in-chief) that validates which information should be
deleted/added at a given time is named for every section of the web site. Also, for
every section there are many editors, editor-in-chief subordinates, that are
responsible with publishing new information and/or marking the one already existing
and no longer actual. The administrator is the one that approves or denies the
changes made by the editors.

A very important impulse for the improvement of state institutions\' image is
Romania\'s Integration in the European Union, and due to the very fast development of
Internet services, an improvement of the online image of Romanian National Customs
Authority was the right choice. Cratima \'s team perfectly intuited this very
important aspects and objectives and accomplished www.customs.ro web site, a future
model for all the web sites of the public institutions in Romania.

The Romanian National Customs Authority web site is dedicated, in particular, for
companies that develop commercial activities abroad.

Cratima is a web design and software company that is active worldwide since 1999.
The portfolio is impressive and can be accessed by visiting the company's web site -
www.cratima.com Cratima is always looking for creative solutions to the different
requests for web design and software applications of the new clients

Web Site: http://www.cratima.com

Contact Details: Contact person: Mihai Dociu

E-mail: mihai.dociu@cratima.com
Mobile phone: +40 728 12 39 87
Office phone: +40 21 410 20 27, +40 21 410 59 76
+40 21 402 81 76, +40 21 402 89 19
Address: 3 Sirenelor Street, Bucharest, 050856, Romania
Web site: www.cratima.com

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